The Revera Report on Ageism probed Canadians to find out their attitudes about aging and to gauge their level of awareness and experience with ageism. The research aims to: draw attention to the misconceptions and stereotypes surrounding old people; to inform and advance dialogue around the issue of ageism; to give voice to the views of Canadians who embrace the positive qualities of being older; and to demonstrate that there are many ways people live their lives to the fullest at every stage of their life.
Published By: Revera Inc. and the International Federation on Aging, 289-360-1200
Publication Date: July, 2013
